
Following on Youtube’s revelation that most users rate the occasional video as 1/5 stars and the rest as 5/5 stars, Yelp did an analysis of their restaurant reviews (pictured). With most restaurants “excellent” this renders the metric fairly useless for helping you decide where to eat. It raises the question: do people prefer to rate restaurants that they either loved or hated or are people who post ratings light on discriminating taste? Always looking for the angle, Gawker goes further to say that Yelp actually doesn’t mind the confusion because it leads to more pageloads and thus more advertising dollars. I would suggest that Yelp is probably not the best place to be looking for restaurant reviews in the first place.















October 20, 2009
KimHo said,
Agree with your thoughts of Yelp, specially if you read this article about some of their practices:
http://www.theregister.co.uk/2008/08/13/yelp_sales_pitch/